Purple Teeth Whitening Color Corrector
The Purple Teeth Whitening Color Corrector was the very first product WAG tested in their second viral TikTok Shop haul — a bright purple toothpaste that claims to make teeth appear noticeably whiter using color-correcting technology.
What TikTok Claims
Videos claim this purple toothpaste can make teeth appear noticeably whiter in about 30 seconds through color-correcting technology, not traditional bleaching.
What WAG Tested
WAG brushed with it live on camera, honestly not expecting much given how strange the purple color looked going on.
What Happened
The toothpaste looked almost unnaturally purple, and it looked ridiculous while WAG was using it. But once they wiped it off, everyone noticed a visible difference during the test.
WAG’s Verdict
It wasn’t magic, and it didn’t permanently whiten teeth in thirty seconds. But it was easy to understand why so many people were talking about it online — it ended up being one of WAG’s favorite products of the day.
Watch the Test
This product was tested as part of WAG’s second viral TikTok Shop haul on the WAG Podcast channel.
WAG buys and tests these products with our own money — nobody paid us to write this review. This page doesn't currently contain affiliate links. If that changes, we'll disclose it here and in our Terms.
Quick Answers
Does the purple teeth whitening toothpaste actually work?
Yes — WAG noticed a visible difference once they wiped it off. It's not permanent whitening in thirty seconds, but the color-correcting effect was real.
Is the viral purple toothpaste worth buying?
It ended up being one of WAG's favorite products of the entire test day — a genuine surprise given how unnatural it looked going on.
See every product from this haul? Watch We Tested TikTok Shop's Viral Products — Round Two →
See the full inventory? Browse the Viral Product Testing Hub →
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